The Pioneers Lounge is the exclusive VIP retreat at the ILA Berlin. Away from the main flow of visitors, the lounge offers trade visitors and VIPs a relaxed setting with premium catering. Just like the Connect & Meet Area, this space needs an eye-catching, distinctive setting in a hall filled with standard trade show booths.

So we stacked up the square timbers we’d borrowed from our lumber supplier again and added plants, graphics, and lighting to create a calm oasis.